• Going to market is harder than ever.

    → Cold email reply rates are down to 1%

    → Cold call success rates are down 50% in one year

    → Google Ads costs are up 13% year over year

    → AE quota attainment rates are down to 40.5%

    → 1 year’s growth back in 2021 now takes 2+ years

    The old playbook is economically unsustainable at a time when investors demand more efficiency.*

  • And the market's only getting noiser as everyone buys the same GTM data.

    Everybody has ZoomInfo, 6sense, and more data than they know what to do with.

    But that's precisely where the advantage lies - in what you do with it.

  • The winners are updating their playbook and getting the right data piped to the right people at the right time.

    Events | The Old Way

    • Little to no pre-event coordiation between Marketing & Sales
    • Marketing hopes to produce enough "leads" from badge scans to justify investment
    • Marketing manipulates data for enrichment & assignment manually

    Events | The Right Way

    • AEs & SDRs get a strong pre-event list piped into CRM for outreach
    • Sales produces enough meetings ahead of the event to justify the investment.
    • Lead enrichment, scoring, and assignment is fully automated

    SDR | The Old Way

    • SDRs spend more time building lists than actually talking to buyers
    • Their lists are full of holes: old contacts, bad phones, & more
    • They spray and pray because they don't have any other approach

    SDR | The Right Way

    • SDRs spend all day reaching out to ideal prospects at great-fit accounts with clean, rich data.
    • They get a prioritized series of smart micro campaigns piped into the sales platform they live in.

    AE | The Old Way

    • AEs take one of two paths prepping for calls:
      • Low performers show up unprepared, without having read any notes or performed any research.
      • High performers read all the notes & perform deep manual research. A half hour meeting costs them an hour or more of prep.

    AE | The Right Way

    • All AEs are held to a high performance standard because multi-source, high fidelity research is laid up in the CRM, perfectly tailored to a discovery call for their product.
    • High quota attainment attracts highly skilled salespeople who want to work in a well-supported, winning environment, creating a virtuous cycle.

  • Leading companies are growing faster than competitors despite the same market pressures.

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    "We needed a reliable, consistent way to manage outbound - without internal team members getting bogged down in workflows or technical setup. Our reps now operate with more confidence and less friction. Outreach is structured, quality-controlled, and scalable. The team is freed up to focus on conversations and selling, not tooling."

    Eleanor Treharne-Jones | CEO, Bigeye

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    “This is keeping the sales team fed with fresh leads for the foreseeable future, which is ultimately solving the problem of the amount of time that AEs and BDRs spend finding accounts and researching. It got ClearlyRated to a place in 30 days that would have taken us 6 months at least if we tried to do this on our own."

    Ryan VanElslander | VP Sales, ClearlyRated

  • Check out some of the GTM data pipelines we’ve built for customers

    Map & Monitor Your Ideal Customers

    Automate Lead Research & Qualification

    Nail Micro Targeting For Ads & Outbound

    Generate Pipeline Pre- & Post-Event

    Increase Reach Rate On Every Channel

    Automate Meeting Prep For Your Sales Teams

  • Need a custom pipeline for your team?

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